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1 рекламное славословие
Advertising: advertising puffery, advertising puffingУниверсальный русско-английский словарь > рекламное славословие
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2 крикливость
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3 славословие
1) General subject: doxology, encomium, glorification -
4 рекламирование
advertising имя существительное:promotion (продвижение, поощрение, содействие, стимулирование, продвижение по службе, рекламирование)puffery (рекламирование, дутая реклама) -
5 крикливое восхваление товара
Advertising: product puffery, product puffingУниверсальный русско-английский словарь > крикливое восхваление товара
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6 славословие в адрес товара
Advertising: product puffery, product puffingУниверсальный русско-английский словарь > славословие в адрес товара
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7 торговое славословие
Advertising: trade puffery, trade puffingУниверсальный русско-английский словарь > торговое славословие
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8 рекламирования
advertisingboostboostspublicizingpufferiespufferyreclamationreclame -
9 рекламирование
promotion; advertising; publicity; boost разг.; puffery, write-up; spiel неодобр.* * ** * *promotion; advertising; publicity; boost puffery* * *advertisingboostboostspublicitypublicizingpufferiespufferyreclamationreclamewrite-up -
10 дутая реклама
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11 непомерное восхваление
Универсальный русско-английский словарь > непомерное восхваление
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12 рекламирование
1) General subject: Madison Avenue techniques, advertising, commercial, publicising, puffery, spiel (устное), publicity2) Colloquial: boost3) Jargon: (устное) spiel4) Mass media: pluging7) Makarov: reclame (кого-л.)8) Ethology: advertisement
См. также в других словарях:
Advertising regulation — refers to the laws and s defining the ways in which products can be advertised in a particular region. Rules can define a wide number of different aspects, such as placement, timing, and content. In the United States, false advertising and health … Wikipedia
puffery — [puf′ərē] n. exaggerated praise, as in advertising … English World dictionary
Puffery — Peacock words redirects here. For the Wikipedia policy, see Wikipedia:Manual of Style (words to watch). Puffery as a legal term refers to promotional statements and claims that express subjective rather than objective views, which no reasonable… … Wikipedia
advertising — I (Roget s IV) n. 1. [Calling goods to public attention] Syn. promotion, promoting, publicity, publicizing, circularization, billing, posting, placarding, announcing, displaying, broadcasting, advocacy, Madison Avenue, ballyhooing*, plugging*,… … English dictionary for students
puffery — The practice of exaggerating a product s good points (while avoiding misleading claims) in advertising or other promotional media … Big dictionary of business and management
puffery — n 1. undue praise, overpraise, overlauda tion, overcommendation, overrating, overvaluation; trumpetry, crying out, ringing or singing [s.o. s] praises; inflation, inflating, magnification, magnifying, blowing up; All Inf. slathering, overdoing it … A Note on the Style of the synonym finder
puffery — / pʌfəri/ noun advertising which praises the product or service being sold in an exaggerated way, without any specific factual data … Marketing dictionary in english
National Advertising Review Council — NARC Type Trade organization Industry Advertising Founded 1971 Headquarters United States Website http://www.NARCpartners.org … Wikipedia
False advertising — or deceptive advertising is the use of false or misleading statements in advertising. As advertising has the potential to persuade people into commercial transactions that they might otherwise avoid, many governments around the world use… … Wikipedia
Secret ingredient — A secret ingredient is a component of a product that is closely guarded from public disclosure for competitive advantage. Sometimes the ingredient makes a noticeable difference in the way a product performs, looks or tastes; other times it is… … Wikipedia
Marketing ethics — Marketing Key concepts Product marketing · Pricing … Wikipedia